

Developers already know the worth of your property, but nobody has told you. Yet.
Your home may be an outlier. One with significant development potential. Most homeowners don’t know about this, but developers do.
One of two things might happen:
Don’t make the mistake these folks did:
These aren’t hypotheticals.
These are real properties where homeowners lost money. Because nobody showed them what they really owned.
How would you feel if you left this on the table?

210 Yvonne Drive, Boronia Heights
Left $81,000 on the table
Sold for: $669k at auction
True Worth: Over $750k at time of purchase

Left $200,000 on the table
Sold for: $625k, off market, by developer
True Worth: $825k Resold 6 weeks later

44 Sycamore Parade, Victoria Point
Left $70,000 on the table
Sold for: $915k, off market, directly to developer
True Worth: $985k (House 2 doors up, with same potential, sold day before)
That’s where Contra Comes In
We help you understand what your property is really worth, and sell it for more.
We identify the hidden value:
We review your property's development potential - including town planning, engineering and comparable sales, so you know what it’s worth to a developer.
1.
We create real competition:
Listing on realestate.com.au is where most agents stop. We treat it as the starting point. We then go directly to the right developers and investors, give them the information they need, and get them bidding against each other. That's where premium prices come from.
2.
3.
Negotiate like a developer:
We have a clear view of value before we list. We run the developer's feasibility ourselves, so we go in with a realistic range, not a guess. From there we can read the market in real time and adjust the pressure up or down to secure the top price.
Why can't my local agent do this?
Because this isn’t what they do.
Agents are trained to sell houses, and they’re good at that!
Only, your property is not a house...


This is what no-one is telling you about your property
It’s a development site
A different valuation methodology applies
They’re not worth the same as regular houses, and are priced differently
They need to be marketed to a different audience
